Abstract

Design is a social phenomenon and researchers suggest that social interaction, negotiations and communications between designers is essential to initiate creativity. In the design studio’s environment, a number of factors would affect the healthy social interaction and design negotiations between students and tutors and with their colleagues. This would –in turn- affect the design outcome. Design studios’ students from the third to fifth year at the College of Architecture, UoD were surveyed to find out how far the personal qualities of the tutor and student, and frequency of communications would impact the production of innovative design projects. The results show the significance of utilizing communications and innovative design precedents, and establishing shared grounds in developing creative knowledge and production of innovative design outcome. However, to do so, the researcher recommends that certain measures should be considered. These would include shifting the focus of Architectural design pedagogy from the production of solution-based to innovative-based design project, transforming the design studio into interactive and friendly learning environment, and the development of interactive and communications skills of students and tutors.

Keywords

creativity, innovative projects, design negotiations, creative environment

COinS
 
Jul 1st, 12:00 AM

Hindrances to Innovation in the Design Studio

Design is a social phenomenon and researchers suggest that social interaction, negotiations and communications between designers is essential to initiate creativity. In the design studio’s environment, a number of factors would affect the healthy social interaction and design negotiations between students and tutors and with their colleagues. This would –in turn- affect the design outcome. Design studios’ students from the third to fifth year at the College of Architecture, UoD were surveyed to find out how far the personal qualities of the tutor and student, and frequency of communications would impact the production of innovative design projects. The results show the significance of utilizing communications and innovative design precedents, and establishing shared grounds in developing creative knowledge and production of innovative design outcome. However, to do so, the researcher recommends that certain measures should be considered. These would include shifting the focus of Architectural design pedagogy from the production of solution-based to innovative-based design project, transforming the design studio into interactive and friendly learning environment, and the development of interactive and communications skills of students and tutors.

 

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