Abstract
Mobile phone manufacturing, selling and exporting becomes big business for some Korean electro-electric companies, such as Samsung, LG and couple of medium- sized companies. In 2003, it is expected approximately 100 million and 100 thousand mobile phone would be produced in Korea, and crank up the 10 billion dollars of exportation. It means Korean manufacturers take 25% sharing in the 400 million units of global market. However semi-conductor and its machining component stay top position of exportation so far, it will be out-passed by mobile phone and its component sooner or later. Notable phenomenon has emerged recent years. In 2002 alone, it was assembled out 55 million units by Samsung, 22 million by LG, 12 million by Pentek, 5.6 million by Sewontelecom and 2 million by Maxontelecom. Each manufacturing company has big work force of mobile phone design, and debut formidable amount of new models. Samsung electronics alone introduces around 350 brand new models by year. Its mobile phone design team has 150 design staffs. It seems that design technologies for mobile phone entered the phase of critical momentum, and expand its dominance on other related area including such as digital camera combo, PDA, MP3 player, and GPS so on. Its concerning technologies are assuming larger role in the design practice and research of major companies and general Korean society under the circumstance of rapid expansion in mobile-computer industry. By witnessing notable changes in recent years, the team of three faculties and five graduates listed as the authors performed research for seven months on the issue of changing trend and its critical momentum on the progress of mobile phones in domestic market. The result of study says it plays substantial role in shaping people's life style and mentality as well as promoting the manufacturers’ unprecedented profits and big catches dollars. It means in real term for designers to exploit new opportunities in one side, and provide creative direction for future development in other side. The proposed paper would list up the major findings on the research and some additional and detailed explanation on them. Beyond the fundamental requirements of personal communication, people expect delightfulness, mind latitude, and wide range of function for them. Few raise a question on a mobile phone gets electro-micro wave well and provide good voice quality or should be light enough. Pleasantness in using and appreciating its appearance is closer answer to independent-but-densely networked youngsters nowadays. The new form of human relationship also results in the change of communication method distribution and information processing method. The other factors of trend are the emergence of global market and the rapid development of relating technology as well as technological standard competition.
Citation
Chae, S., Lee, S., Lee, K., and Gwak, K. (2004) Design Development Strategy of Mobile Phones for the Korean Domestic Market., in Redmond, J., Durling, D. and de Bono, A (eds.), Futureground - DRS International Conference 2004, 17-21 November, Melbourne, Australia. https://dl.designresearchsociety.org/drs-conference-papers/drs2004/researchpapers/104
Design Development Strategy of Mobile Phones for the Korean Domestic Market.
Mobile phone manufacturing, selling and exporting becomes big business for some Korean electro-electric companies, such as Samsung, LG and couple of medium- sized companies. In 2003, it is expected approximately 100 million and 100 thousand mobile phone would be produced in Korea, and crank up the 10 billion dollars of exportation. It means Korean manufacturers take 25% sharing in the 400 million units of global market. However semi-conductor and its machining component stay top position of exportation so far, it will be out-passed by mobile phone and its component sooner or later. Notable phenomenon has emerged recent years. In 2002 alone, it was assembled out 55 million units by Samsung, 22 million by LG, 12 million by Pentek, 5.6 million by Sewontelecom and 2 million by Maxontelecom. Each manufacturing company has big work force of mobile phone design, and debut formidable amount of new models. Samsung electronics alone introduces around 350 brand new models by year. Its mobile phone design team has 150 design staffs. It seems that design technologies for mobile phone entered the phase of critical momentum, and expand its dominance on other related area including such as digital camera combo, PDA, MP3 player, and GPS so on. Its concerning technologies are assuming larger role in the design practice and research of major companies and general Korean society under the circumstance of rapid expansion in mobile-computer industry. By witnessing notable changes in recent years, the team of three faculties and five graduates listed as the authors performed research for seven months on the issue of changing trend and its critical momentum on the progress of mobile phones in domestic market. The result of study says it plays substantial role in shaping people's life style and mentality as well as promoting the manufacturers’ unprecedented profits and big catches dollars. It means in real term for designers to exploit new opportunities in one side, and provide creative direction for future development in other side. The proposed paper would list up the major findings on the research and some additional and detailed explanation on them. Beyond the fundamental requirements of personal communication, people expect delightfulness, mind latitude, and wide range of function for them. Few raise a question on a mobile phone gets electro-micro wave well and provide good voice quality or should be light enough. Pleasantness in using and appreciating its appearance is closer answer to independent-but-densely networked youngsters nowadays. The new form of human relationship also results in the change of communication method distribution and information processing method. The other factors of trend are the emergence of global market and the rapid development of relating technology as well as technological standard competition.