Abstract
Product aesthetics is affected by around 50 variables. These variables interact to shape the user’s aesthetic feeling. During the aesthetic design (AED), the designer only use their intuition and is not aware of most of these variables, taking into account some Gestalt laws and absolute standards of beauty (Golden Proportion). Due to the complex nature of AED, a heuristic approach seems the most appropriate to support this task. This paper describes a method for Aesthetic heuristics extraction from Scientific Literature comprising a protocol for literature selection, extraction and classification of the heuristics. The extraction method is in turn based on modern heuristics. We applied the protocol to extract the aesthetic heuristics of the aesthetic variables “Peak-shift” and “unexpected”. The heuristics were translated to an understandable language for the designers and subsequently used in re-designing a pepper mill.
Keywords
design thinking; policy making; interdisciplinarity; policy labs
DOI
https://doi.org/10.21606/drs.2016.504
Citation
Cadavid, A., Ruiz-Córdoba, S., and Maya, J. (2016) Extracting Design Aesthetic Heuristics from Scientific Literature, in Lloyd, P. and Bohemia, E. (eds.), Future Focused Thinking - DRS International Conference 2016, 27 - 30 June, Brighton, United Kingdom. https://doi.org/10.21606/drs.2016.504
Creative Commons License
This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License
Extracting Design Aesthetic Heuristics from Scientific Literature
Product aesthetics is affected by around 50 variables. These variables interact to shape the user’s aesthetic feeling. During the aesthetic design (AED), the designer only use their intuition and is not aware of most of these variables, taking into account some Gestalt laws and absolute standards of beauty (Golden Proportion). Due to the complex nature of AED, a heuristic approach seems the most appropriate to support this task. This paper describes a method for Aesthetic heuristics extraction from Scientific Literature comprising a protocol for literature selection, extraction and classification of the heuristics. The extraction method is in turn based on modern heuristics. We applied the protocol to extract the aesthetic heuristics of the aesthetic variables “Peak-shift” and “unexpected”. The heuristics were translated to an understandable language for the designers and subsequently used in re-designing a pepper mill.