Abstract
Transitional spaces, or ‘in-between’ areas, those connecting the interior and exterior spaces of shops, cafés and restaurants–these are spheres of interaction between commercial and public spaces. In them, through the use of design elements, stores communicate the nature of their offerings, their services, and their values to the outside world; consumers, in turn, decode these elements as a part of their decision to patronize the store. Increasingly, these transitional spaces incorporate areas for outdoor seating. In these areas, parts of the surrounding neighborhood are pulled into the store’s sphere, while the store’s sphere is simultaneously projected into the surrounding area. Utilizing data from outdoor seating areas in over 100 specialty coffee shops, this paper presents and discusses a trend for the implementation of outdoor seating areas, and how this trend has manifested itself differently in Hong Kong and in Copenhagen.
Keywords
Coffee Shops; Transitional Spaces; Outdoor Seating; Interior and Exterior Spaces
DOI
https://doi.org/10.21606/iasdr.2023.216
Citation
Münster, M.(2023) Design Characteristics in Outdoor Seating Areas – A study of coffee shops in Hong Kong and Copenhagen, in De Sainz Molestina, D., Galluzzo, L., Rizzo, F., Spallazzo, D. (eds.), IASDR 2023: Life-Changing Design, 9-13 October, Milan, Italy. https://doi.org/10.21606/iasdr.2023.216
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Design Characteristics in Outdoor Seating Areas – A study of coffee shops in Hong Kong and Copenhagen
Transitional spaces, or ‘in-between’ areas, those connecting the interior and exterior spaces of shops, cafés and restaurants–these are spheres of interaction between commercial and public spaces. In them, through the use of design elements, stores communicate the nature of their offerings, their services, and their values to the outside world; consumers, in turn, decode these elements as a part of their decision to patronize the store. Increasingly, these transitional spaces incorporate areas for outdoor seating. In these areas, parts of the surrounding neighborhood are pulled into the store’s sphere, while the store’s sphere is simultaneously projected into the surrounding area. Utilizing data from outdoor seating areas in over 100 specialty coffee shops, this paper presents and discusses a trend for the implementation of outdoor seating areas, and how this trend has manifested itself differently in Hong Kong and in Copenhagen.