Abstract

An emerging area of interest is the creation of digital cultural studies products that combine digital narrative techniques with traditional culture to create new consumption hotspots. In this context, this paper focuses on the salt-making portrait bricks, which were a pictorial version of the Han dynasty encyclopedia and reflected the lives of Sichuan people during the Qin and Han dynasties. This paper aims to integrate an interactive AR scanning experience and the Salt Island game into toy brick products to expand the cultural popularization of the salt-making portrait bricks. Users can experience a sense of accomplishment from the cultural science game, which not only promotes and inherits the history of excellent Chinese civilization, but also enhances the digital immersion experience of traditional culture in an educational way. Overall, this paper demonstrates the potential of emerging digital technologies to preserve and promote its wider dissemination in contemporary society.

Keywords

Chinese cultural digitization; salt-making portrait bricks; cultural science design; product design

Creative Commons License

Creative Commons Attribution-NonCommercial 4.0 International License
This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License

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Oct 9th, 9:00 AM

Product design for cultural digitization - the example of salt-making portrait bricks from the Han Dynasty in China

An emerging area of interest is the creation of digital cultural studies products that combine digital narrative techniques with traditional culture to create new consumption hotspots. In this context, this paper focuses on the salt-making portrait bricks, which were a pictorial version of the Han dynasty encyclopedia and reflected the lives of Sichuan people during the Qin and Han dynasties. This paper aims to integrate an interactive AR scanning experience and the Salt Island game into toy brick products to expand the cultural popularization of the salt-making portrait bricks. Users can experience a sense of accomplishment from the cultural science game, which not only promotes and inherits the history of excellent Chinese civilization, but also enhances the digital immersion experience of traditional culture in an educational way. Overall, this paper demonstrates the potential of emerging digital technologies to preserve and promote its wider dissemination in contemporary society.

 

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