Abstract
Focusing on the T22 Revitalizing Local Industry via Design Program in Yingge, this study explores how design, as a strategic tool, can engage with traditional ceramic industry clusters and address industrial decline and gaps in local governance. Through a practice-based and participatory design approach, the project developed rebranding, knowledge building, spatial transformation, cross-sector collaboration, and platform creation. The social impact was assessed through the B4SI framework. From 2019 to 2024, the project facilitated 44 design collaborations, developed 44 local talents, and drew over 57,000 participations to on-site activities. The Pottsware Yinggooo was established as a local governance platform. The findings show that design has become a vital driver for industrial upgrading, community rebuilding, and governance innovation—offering a replicable model for local revitalization.
Keywords
Industry cluster; Sustainable development; Design thinking; Shared prosperity
DOI
https://doi.org/10.21606/iasdr.2025.816
Citation
Su, C., Yi, C., Chen, W., Tsai, H.,and Ai, S.(2025) As a Strategic Tool, How Can Design Revitalize Local Brands and Regional Economies?, in Chang, C.-Y., and Hsu, Y. (eds.), IASDR 2025: Design Next, 02-05 December, Taiwan. https://doi.org/10.21606/iasdr.2025.816
Creative Commons License
This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License
Conference Track
Track 10 - Design Practices & Impacts
As a Strategic Tool, How Can Design Revitalize Local Brands and Regional Economies?
Focusing on the T22 Revitalizing Local Industry via Design Program in Yingge, this study explores how design, as a strategic tool, can engage with traditional ceramic industry clusters and address industrial decline and gaps in local governance. Through a practice-based and participatory design approach, the project developed rebranding, knowledge building, spatial transformation, cross-sector collaboration, and platform creation. The social impact was assessed through the B4SI framework. From 2019 to 2024, the project facilitated 44 design collaborations, developed 44 local talents, and drew over 57,000 participations to on-site activities. The Pottsware Yinggooo was established as a local governance platform. The findings show that design has become a vital driver for industrial upgrading, community rebuilding, and governance innovation—offering a replicable model for local revitalization.