Abstract
Four professors discuss the complexities of introducing transformational change in a design curriculum upon arriving at a university located in a large cosmopolitan city in Canada. The newest professor leads the conversation to learn what that experience was like and asks how the university-wide curriculum changed, starting with the Advertising program in the Faculty of Design. Themes of intersectionality intertwine with the identities of the speakers, including their lived experiences as immigrants and settlers in an established institutional system of learning. What transpires is a revealing discussion about the complexity of integrating decolonial pedagogy in the classrooms, research, and practice and a picture of how the future of education could inspire brave new agents of change.
DOI
https://doi.org/10.21606/drslxd.2025.118
Citation
Irizawa, J., Gaur, S., Bains, A.,and Noel, L.(2025) Visioning Transformative Futures in Advertising, in Clemente, V., Gomes, G., Reis, M., Félix, S., Ala, S., Jones, D. (eds.), Learn X Design 2025, 22-24 September 2025, Aveiro, Portugal. https://doi.org/10.21606/drslxd.2025.118
Creative Commons License
This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License
Conference Track
Conversation
Visioning Transformative Futures in Advertising
Four professors discuss the complexities of introducing transformational change in a design curriculum upon arriving at a university located in a large cosmopolitan city in Canada. The newest professor leads the conversation to learn what that experience was like and asks how the university-wide curriculum changed, starting with the Advertising program in the Faculty of Design. Themes of intersectionality intertwine with the identities of the speakers, including their lived experiences as immigrants and settlers in an established institutional system of learning. What transpires is a revealing discussion about the complexity of integrating decolonial pedagogy in the classrooms, research, and practice and a picture of how the future of education could inspire brave new agents of change.