An Analysis of the Process Enhancing Civic Pride Among Participants in the Participatory Local Public Relations 'Koba Output Lab'

Authors

Linxuan Tan, The Japan Research InstituteFollow

Abstract

This study examines the Participatory Local Public Relations(PLPR) initiative "Koba Output Lab" in Japan, analyzing how citizen engagement in graphic design fosters Civic Pride and social cohesion. Using the Modified Grounded Theory Approach (M GTA), the study finds that participation enhances regional understanding, strengthens community bonds, and improves expressive abilities. Through Citizen Coproduction, participants transitioned from initial indifference to expressing local values. This study contributes to Participatory Design and offers insights for local governments, demonstrating how Service Design facilitates "diversity-driven" and "long-term impact" approaches in Social Innovation.

Keywords

Participatory Local Public Relations, Civic Pride, M-GTA, Participatory Design.

DOI

https://doi.org/10.21606/servdes2025.131

Citation

Tan, L.(2025) An Analysis of the Process Enhancing Civic Pride Among Participants in the Participatory Local Public Relations 'Koba Output Lab', in Mahamuni, R., Onkar, P. (eds.), ServDes 2025: Empowering Diversity, Nurturing Lasting Impact, 6–10 October, Hyderabad, India. https://doi.org/10.21606/servdes2025.131

Creative Commons License

This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License