Abstract
New materials try to find their way into consumer goods, but not all do so with the same speed and success as revealed by this study on the development and application history of plastics. Three major actors can influence this commercialization process of new materials: material technologists, industrial design engineers and consumers. They can actively influence this process in some cases, but not in all cases. The factors affecting the commercialization process of plastics in the past have been analyzed to formulate recommendations for future generations of materials. Cooperation between material technologists and designers is considered as an important factor to positively influence this process.
Citation
van Kesteren, I., and Kandachar, P. (2004) Commercialization of New Materials in Consumer Goods., in Redmond, J., Durling, D. and de Bono, A (eds.), Futureground - DRS International Conference 2004, 17-21 November, Melbourne, Australia. https://dl.designresearchsociety.org/drs-conference-papers/drs2004/researchpapers/80
Commercialization of New Materials in Consumer Goods.
New materials try to find their way into consumer goods, but not all do so with the same speed and success as revealed by this study on the development and application history of plastics. Three major actors can influence this commercialization process of new materials: material technologists, industrial design engineers and consumers. They can actively influence this process in some cases, but not in all cases. The factors affecting the commercialization process of plastics in the past have been analyzed to formulate recommendations for future generations of materials. Cooperation between material technologists and designers is considered as an important factor to positively influence this process.