Abstract

The process of design is a complex, multifaceted activity that requires sophisticated professional thinking and competence, described as reflection in action and embodied process where hand, eye, and mind collaborate. We propose that cognitive neuroscience provide valuable tools for analysing processes of thinking and acting relevant to designing. This paper discusses the challenges and opportunities that use of brain imaging methods, especially, provides for understanding activities, skills, and cognition of design. We argue that cognitive neurosciences provide valuable instruments and methods complementing traditional design research.

Keywords

Design process; cognitive science; brain imaging methods; embodiment

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Jun 16th, 12:00 AM

The promise of cognitive neuroscience in design studies

The process of design is a complex, multifaceted activity that requires sophisticated professional thinking and competence, described as reflection in action and embodied process where hand, eye, and mind collaborate. We propose that cognitive neuroscience provide valuable tools for analysing processes of thinking and acting relevant to designing. This paper discusses the challenges and opportunities that use of brain imaging methods, especially, provides for understanding activities, skills, and cognition of design. We argue that cognitive neurosciences provide valuable instruments and methods complementing traditional design research.

 

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