Abstract

This paper presents the results of an exploratory study on the effect of observing different digital design representations on designers’ visual attention. Forty-five third-year and fourth-year architecture students participated in an experiment, in which they were asked to view a floorplan, a computer-generated hidden-line perspective, and a digital photograph of the same space in varying orders. Their eye-tracking data was recorded using a Tobii eye-tracker. The results indicate that complex spaces receive more attention and foreground areas attract designers’ visual attention more quickly than other spaces.

Keywords:

digital representation, eye tracking, visual attention

Creative Commons License

Creative Commons Attribution-Noncommercial 4.0 License
This work is licensed under a Creative Commons Attribution-Noncommercial 4.0 License

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Aug 11th, 12:00 AM

The effect of digital design representation on designers’ visual attention

This paper presents the results of an exploratory study on the effect of observing different digital design representations on designers’ visual attention. Forty-five third-year and fourth-year architecture students participated in an experiment, in which they were asked to view a floorplan, a computer-generated hidden-line perspective, and a digital photograph of the same space in varying orders. Their eye-tracking data was recorded using a Tobii eye-tracker. The results indicate that complex spaces receive more attention and foreground areas attract designers’ visual attention more quickly than other spaces.

 

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