Abstract
Design heuristics facilitate the generation of innovative solutions by pooling expert knowledge and experience through external stimuli. While heuristic tools have been widely studied in various design domains, most research has focused on evaluating their efficacy in enhancing creativity and usability rather than examining how they stimulate the the process of design. In this study, based on Service Design Heuristic Cards (SDHC), we explored the stimulating effects of design heuristics on the ideation process, filling a relevant research gap. We confirmed the existence of four types of stimulation of heuristic tools, compared the effects of stimuli on different levels of design capability, categorized the stimulus preferences and the types of ideas generated by each stimulus, and attempted to summarize the thinking shuttle routes induced by heuristic. These findings provide insights for modifying heuristic-based design pedagogy methods to improve the comprehensive thinking abilities of novices on the path to becoming experts, as well as lay the groundwork for stimulating and regulating concept generation and enabling appropriate problem-solution jumping.
Keywords
Inspirational stimuli; Design heuristics; Mind shifting; Ideation
DOI
https://doi.org/10.21606/iasdr.2023.364
Citation
Zhou, Z., He, R., Hu, Y., Du, X.,and Bai, Y.(2023) Compass for the Voyage of Ideation：Unlocking the Stimulation Potential of Service Design Heuristics, in De Sainz Molestina, D., Galluzzo, L., Rizzo, F., Spallazzo, D. (eds.), IASDR 2023: Life-Changing Design, 9-13 October, Milan, Italy. https://doi.org/10.21606/iasdr.2023.364
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Included in
Compass for the Voyage of Ideation：Unlocking the Stimulation Potential of Service Design Heuristics
Design heuristics facilitate the generation of innovative solutions by pooling expert knowledge and experience through external stimuli. While heuristic tools have been widely studied in various design domains, most research has focused on evaluating their efficacy in enhancing creativity and usability rather than examining how they stimulate the the process of design. In this study, based on Service Design Heuristic Cards (SDHC), we explored the stimulating effects of design heuristics on the ideation process, filling a relevant research gap. We confirmed the existence of four types of stimulation of heuristic tools, compared the effects of stimuli on different levels of design capability, categorized the stimulus preferences and the types of ideas generated by each stimulus, and attempted to summarize the thinking shuttle routes induced by heuristic. These findings provide insights for modifying heuristic-based design pedagogy methods to improve the comprehensive thinking abilities of novices on the path to becoming experts, as well as lay the groundwork for stimulating and regulating concept generation and enabling appropriate problem-solution jumping.