Abstract
Much of the conventional approach to business and management education places a strong emphasis on a primarily rational approach. Yet, particularly at the senior levels of management, and in problematic areas, rationality needs to be complemented by a parallel intuitive approach to knowledge sharing and creation. Social and management sciences have traditionally drawn relatively little on arts, humanities and cultural domains. With a need for a more intuitive emphasis in extending management knowledge, this offers opportunities for drawing on well-established dimensions in these domains. This paper draws on a particular experiment in the repeated use of a well known art gallery for business and management meetings and educational purposes. This was part of a much broader decade-long series of initiatives in the use of cultural spaces to help address the intuitive “gap” in management education. A number of conclusions are drawn from the analysis of experiences, in particular that the physical ambience of a arts-based physical environment can augment management learning, but also there is great importance in the pedagogic design and in the facilitation style applied.
Keywords
Artistic inquiry; Cultural spaces; rational and intuitive; management knowledge
DOI
https://doi.org/10.21606/eksig2011.118
Citation
Holtham, C., Dove, A.,and Owens, A.(2011) Building on Cultural Spaces and Places for Enhancing the Intuitive Capabilities of Students of Business and Management, in Niedderer, K., Mey, K., Roworth-Stokes, S. (eds.), EKSIG 2011: Skin Deep - Experiential Knowledge & Multi-sensory Communication, 23–24 June 2011, Farnham, United Kingdom. https://doi.org/10.21606/eksig2011.118
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Building on Cultural Spaces and Places for Enhancing the Intuitive Capabilities of Students of Business and Management
Much of the conventional approach to business and management education places a strong emphasis on a primarily rational approach. Yet, particularly at the senior levels of management, and in problematic areas, rationality needs to be complemented by a parallel intuitive approach to knowledge sharing and creation. Social and management sciences have traditionally drawn relatively little on arts, humanities and cultural domains. With a need for a more intuitive emphasis in extending management knowledge, this offers opportunities for drawing on well-established dimensions in these domains. This paper draws on a particular experiment in the repeated use of a well known art gallery for business and management meetings and educational purposes. This was part of a much broader decade-long series of initiatives in the use of cultural spaces to help address the intuitive “gap” in management education. A number of conclusions are drawn from the analysis of experiences, in particular that the physical ambience of a arts-based physical environment can augment management learning, but also there is great importance in the pedagogic design and in the facilitation style applied.