Abstract
A recent trend in our industrial civilization has been the gradual emergence of digital tools in various fields of human activity. They aim to reduce development time, cost or to insure a low error, high quality process. Many fields have been improved thanks to this new computerized approach. This paper is centred on how industrial design could be assisted by virtual reality tools. More specifically it presents a state of the art on the use of immersive technologies in early stages of industrial design as well as the preliminaries of an experimentation plan aiming to observe and validate assessments made. This study is based on two theoretical pillars: Affective/Kansei engineering and virtual reality. The use of the word kansei has more than tripled during the last fifteen years and virtual reality techniques are being used at higher frequencies throughout the industrial landscape. This document aims to identify recent discoveries linking early stage Designing and Virtual Environments.
Keywords
Industrial Design, Virtual Reality, Immersive, Cognitive Psychology, Conjoint Trend Analysis, Multimodality
DOI
https://doi.org/10.21606/eksig2011.109
Citation
Rieuf, V., Bouchard, C.,and Aoussat, A.(2011) Assisting Conjoint Trend Analysis with Virtual Reality, in Niedderer, K., Mey, K., Roworth-Stokes, S. (eds.), EKSIG 2011: Skin Deep - Experiential Knowledge & Multi-sensory Communication, 23–24 June 2011, Farnham, United Kingdom. https://doi.org/10.21606/eksig2011.109
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Assisting Conjoint Trend Analysis with Virtual Reality
A recent trend in our industrial civilization has been the gradual emergence of digital tools in various fields of human activity. They aim to reduce development time, cost or to insure a low error, high quality process. Many fields have been improved thanks to this new computerized approach. This paper is centred on how industrial design could be assisted by virtual reality tools. More specifically it presents a state of the art on the use of immersive technologies in early stages of industrial design as well as the preliminaries of an experimentation plan aiming to observe and validate assessments made. This study is based on two theoretical pillars: Affective/Kansei engineering and virtual reality. The use of the word kansei has more than tripled during the last fifteen years and virtual reality techniques are being used at higher frequencies throughout the industrial landscape. This document aims to identify recent discoveries linking early stage Designing and Virtual Environments.